CEO and Co-Founder

Founded in 2013 by Sameer Pitalwalla and Venkat Prasad, Culture Machine is a Digital Media company whose mission is to use technology to create great digital brands that people love. By combining cutting edge technology with great content, it currently runs some of Asia’s largest digital media brands and also licenses it’s core technologies to advertisers, media companies and agency partners world-over. Culture Machine, a wholly owned subsidiary of The Aleph Group, Singapore, has offices in India (Mumbai, Pune, Delhi, Chennai and Hyderabad) and the United States of America (California). Today, Culture Machine’s network includes several prominent ‘Own and Operated’ channels like Being Indian, Blush, Put Chutney, Viva and Awesome Sauce to name a few. Culture Machine’s core technology platforms: Intelligence Machine, Video Machine, and Business Machine, cater to the mission of data backed content creation, content creation on scale and management of digital content for brands & channels respectively